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THE POWER OF IMPERFECT EATING By KAVITA BHATNAGAR

The Power of Imperfect Eating is not concerned about advising what to eat or what not to eat. Neither it is intended to celebrate the success stories of celebrities who have lost or gained weight and transformed themselves.

This book is written for ordinary people with their extraordinary struggles. It is for people who wish they did not have to dip into their already depleted reservoir of time and willpower just to stay healthy. It is written for people who juggle between countless responsibilities and try to be their better selves, all while trying to remain sane.

What if you had a fresh perspective to the food and nutrition industry?

What would you do differently in light of that knowledge?

If we are made aware of what pulls our strings, nothing can stop us from becoming a healthier version of ourselves. This book is an attempt in that direction.

Dr. Bhatnagar’s book offers us timely and effective guidance, on how to change our eating habits if we want to move away from a lifestyle of “living to eat” to a lifestyle of “eating to live well”.’Prof Das Narayandas, Harvard Business School

In The Power of Imperfect Eating, Dr. Kavita Bhatnagar introduces readers to a unique journey through the lens of a food technologist, nutritionist, and psychologist who is deeply passionate about food choices and consumer behaviour.

Written as a collection of 23 short stories, each narrative features individuals working within the food industry as they navigate their dietary dilemmas and find insightful resolutions. These characters confront issues surrounding food and nutrition that, despite their professional backdrop, are akin to the challenges faced by many outside the industry. This approach not only entertains but also educates, making the journey towards healthier eating a relatable and inspiring experience for all readers.

Rather than dictating which foods are good or bad, this book offers a different perspective. It weaves together stories—stories that mirror the intricate, emotional, and often imperfect connection we all share with food. Through these narratives, it invites you to reflect, not just on what you eat, but on how food fits into the broader journey of your life.

Through these stories, you’ll explore how food shapes our lives, our behaviours, and our choices in ways that go far beyond the plate. You’ll meet characters navigating real dilemmas—whether it’s reading food labels, balancing health goals, or simply understanding why we eat the way we do.

The book encourages readers to embrace imperfection in their relationship with food, finding peace in progress rather than perfection. She guides readers to re-evaluate how they engage with food in their everyday life without guilt or judgment—just curiosity and understanding.

And just when you think you’ve learned it all, the author unveils something truly transformative at the end—a powerful tool that will become the reader’s greatest asset in creating lasting, positive change in their relationship with food and health, making The Power of Imperfect Eating an essential guide for anyone ready to take control of their well-being.

ABOUT THE AUTHOR AND HER VIEWS:

Dr. Kavita Bhatnagar helps navigate the chaos around Food with compassion and clarity. In her ground-breaking book, she distils her decades of professional and personal experience to offer a novel perspective on navigating the dilemmas surrounding food and nutrition. With Ph.D. in Psychology of Eating Behaviours, Dr. Bhatnagar is a triple postgraduate, a qualified Nutritionist, Food Technologist, UK trained Flavourist and a Harvard alumna. Her work challenges conventional notions about food and nutrition, shifting the spotlight from solitary food choices to comprehensive eating behaviours.

The book explores the nutritional, technical and psychological aspects of food, encouraging readers to embrace a more practical and flexible approach to eating, guiding them towards a mind-set of progress over perfectionism.

“Data informs behaviour, but it is truly the emotions that catalyse change,” explains Dr. Bhatnagar. “This book harnesses the power of storytelling to forge deep connections with readers, addressing the fear and confusion brought on by conflicting messaging surrounding food and dietary choices. My goal is to uncomplicate the food choices so that you don’t have to overthink every bite. It encourages readers to approach healthy eating not as a burdensome chore, but as a delightful and accessible journey.”

A Harvard alumna, a Fellow, and a Council member of the British Society of Flavourists, CEO of Kanegrade India, a Taste Management company, Dr. Kavita Bhatnagar has over twenty years of experience. She has worked at the intersection of Food Technology, Taste Science, Nutrition, and Eating Behaviour Psychology. She is also the Editor of the New Flavourist, a publication of international repute and on review panel of top international journals. An eloquent speaker, she is frequently invited at conferences, academic institutions, and organisations to share her insights.

With years of experience across Product Development, R&D, Sales, and Marketing, she knows first-hand how complex the world of food can be and seeks to empower people—not just with facts but with emotional support so that they can regain control over their eating habits and overall well-being.

Hardback | ISBN 9780143470700 | 234 pages | INR 499| Pub Date: 15 November 2024

Food and Nutrition/ Non-Fiction |Penguin Enterprise – Penguin Random House India

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