The book arrives at a moment when self-doubt has become a widespread professional challenge in India. Recent workplace studies show that over 80% of Indian corporate employees report emotional distress, while nearly 60% experience moderate to severe anxiety. Among early-career professionals, anxiety levels rise even higher, with nine in ten employees under 25 reporting persistent stress and self-doubt. Even at the top, confidence remains fragile with over 70% of Indian CEOs and senior leaders report experiencing imposter syndrome, highlighting how self-doubt cuts across hierarchies.
Dr Zahrai is a behavioural researcher, award-winning peak performance educator and leading authority on confidence and self-doubt. A former corporate lawyer with an MBA and background in psychology, she has designed and delivered transformative programs for Fortune 500 giants including Google, Microsoft, LVMH, JP Morgan and McKinsey. Named one of LinkedIn’s Top Voices for career development, Shadé has taught over 7 million learners on LinkedIn Learning. Her TEDx talks and viral videos have amassed more than 300 million views and her work has been featured in The New York Times, Adweek, CNBC, and Yahoo Finance.
Drawing on leading research, over a decade of work with Fortune 500 companies, and experience educating millions of professionals worldwide, Dr Shadé Zahrai reveals a proven system for breaking the cycle of self-doubt and building deep, unshakable self-trust. In Big Trust she shares her proven framework – the Four A’s: Acceptance, Agency, Autonomy and Adaptability – and shows you how to take control of your inner world so you can thrive in the outer one.
Praise:
‘Science-backed and easy to put into practice, this book hands you a game-plan that actually works. If you’re ready to stop second-guessing yourself and step into your potential, this book will show you how.’ Jefferson Fisher
‘Eloquently written and insightful, this book provides a practical guide to navigating one of life’s greatest challenges – the internal battles we face within ourselves’ Ethan Kross
Published: Jan/2026
