How did a nondescript young man from a farming family become the head of a quasi-religious sect with a million followers, willing...
Win-Win Corporations Author: Dr Shashank Shah Publication: Penguin Year: 2017 By Elizabeth F.R. Gingerich Valparaiso University elizabeth.gingerich@valpo.edu As one who has...
By Dr Shashank Shah In my previous post on consumer delight at HUL, I had identified the trinity of challenges that any FMCG...
Image: The HUL Brand Basket By Dr Shashank Shah The Indian FMCG Sector is agog with regular news and developments. Thanks to...